Scentiva Cinemagraphs

I was approached and asked to create cinemagraphs (subtle, looping videos) for the client’s social media accounts. They wanted the product lockup to fade in and out and have the respective elements (lavender sprigs and palm fronds) falling from the sky.

These were pretty straight forward, yet there was some slight trickery when it came to getting all the bottles to fade and cascade in.

I created the assets in Photoshop for these social posts and they were animated in After Effects by an external company.


  • Anatomy of Looping Videos
  • Photoshop Layers and Masks
  • Layer Comps

Software Used

  • Photoshop
  • After Effects